|
|
| Book Reviews & Information |
|
|
|
|
James Martells Methods and Yahoo
In James Martell's Affiliate Handbook, he mentions that he focuses on optimizing almost exclusively for Google, since they get the bulk of search engine traffic. But there's been a little bit of controversy lately about some of James's sites being penalized by Google. My personal suspicion is that his sites were excessively cross-linked, and some of them might have had duplicated content. But one of the things I have noticed is that the Martell sites are doing very well in Yahoo. A good friend of mine is an expert at SEO. He explained to me a few days ago that Yahoo's current algorithm is very similar to Google's old algorithm, before Google started trying really hard to thwart SEO's and affiliate marketers. This would explain why Martell's sites are still doing very well in Yahoo. And while Google might still get a lot of searches, Yahoo is no slouch. If Yahoo gets half the searches done on it that Google does, then it's still sending a terrific amount of traffic. (I heard someone say that Google might put the lobster on the table, but Yahoo can still put the steak on the plate.) Yahoo is more sensitive to on-page optimization than Google. One of the only flaws (and it's a minor flaw) with James's materials is his focus on keyword density and on-page optimization. Off page factors matter much more than on page factors right now, and that situation won't change anytime soon, as far as I'm concerned. It's just so much easier to manipulate your on-page factors than it is to manipulate your offpage factors. Yahoo's a big fan of having your keyword in the URL, but Yahoo's results are heavily related to your backlink structure too. I recommend James Martell's book and his methods, but I encourage everyone to do some independent thinking too. I disagree with a cookie-cutter approach to webmastering, and to business as a whole. Pay attention to what's going on, and experiment with different things. Learn what's working for you, both in Yahoo, and in Google, and don't be afraid to try something different now and then. The author runs several affiliate websites, and you can read more about his exploits at his Affiliate Marketing Programs Blog and see one of his sites at Major Millions Jackpot.
|
|
|
|
RELATED ARTICLES
Hard Candy, Nobody Ever Flies over the Cuckoo?s Nest; Book Review HARD CANDY: Nobody Ever Flies over the Cuckoo's Nest; Written by Charles A. Carroll is a must read. Author Releases Comprehensive Family History Book On The Family of JACKEL, JECKEL, IEKEL, YAKEL When the topic of family history comes up, where do you stand? How do you respond when someone asks you where you are from, or when questions about your surname are raised? Do you wish you could give something more than a vague reply, such as, "I grew up around here, and I'm not sure about the name. ..I think it's German"? If so, you aren't alone in your desire. The fact is, most people have a difficult time identifying their lineage much past their grandparents. In most cases, oral history alone is insufficient to traces one's family tree back beyond a couple of generations. One way to determine your history is through your own research, which can be quite frustrating, as well as costly, and excessively time consuming. Or, if you are very lucky, someone has already researched the family for you. Well, today is your luck day! What $ells on EBay For What - Book Review You look at the salesletter and the price tag ($8.95 USD) for the e-book What $ells on eBay For What, and they look pretty unpretentious. In fact, I really wasn't expecting a whiz bang job for a mere $8.95. (What can I say... I'm one of those people who believes a higher price equals better quality.) The Bubblegum Babes Guide to Sixth Grade - Review This is one book that I would have cherished as a little girl. The Bubblegum Babes' Guide to Sixth Grade is the first in a series designed for young people growing up in today's fast-paced and high-pressure world. Doreen Lewis wrote it so that each chapter can be read as a complete story on its own - perfect for pre-teens that like to read small sections at a time. An award winning author and mother of two, Doreen writes with clarity and energy and draws upon her life for inspiration in her work. Her own personality is revealed nicely in the Acknowledgement and About Author sections in the book. Fading Towards Enlightenment - Book Review Fading Toward Enlightenment by Wayne Wirs is definitely a well made book of excellent quality ? it will certainly endure multiple readings. I loved the feel of the pages as I turned them. I would classify this book as a useful, inspirational, self-help tool for those searching for inner peace. Wayne shares his personal experiences while he searches to come to turns with himself and life in general through this beautiful work of art. Book Release: Ginas Poems - Adventures in Love Book Release: Gina's Poems -- Adventures in Love Written & illustrated by Siegfried J. Heger ISBN 0-9763503-0-0 Perfect Bound, 72 pages, (8.5"x 7" x ¼") Contact: Dolores Gaines, YOSOY Publishing, 562-989-2901 e-mail info@yosoypublishing.com Book Review for The Margaret Ellen, A Karen Cobia Mystery by RC Burdick I've discovered a new favorite author, and his name is RC Burdick. The 18 Immutable Laws of Corporate Reputation - A Book Summary Everything an individual or company does or produces contributes to its reputation. Reputation is an intangible asset, but a very important one. In some ways it is even better than having money in the bank, but not as easily quantified. Execution... I Mean The Book Larry Bossidy & Ram Charan have created quite a stir in corporate circles with their book entitled "Execution: The Discipline of Getting Things Done". The book outlines the behaviors and elements required for leaders to become successful in executing their plans. Introducing a New Web Site You're Fired is a book that tackles the real stories behind the two little words that pack so much punch. Ferns Dragon - Book Review "Fern's Dragon is a wonderfully fun read that stimulates the imagination of both young people and the young-at-heart alike. It is a good mystery-fantasy story that is artfully composed. Change Your Thinking, Change Your Life - AchieveMax® Top Ten Book Review Change Your Thinking, Change Your Life is another book focusing on the obvious. We've heard it all before. In fact, as stated on the inside flap of this very book, we've been hearing this message from this particular author for 30 years. My guess is we'll be hearing it from him for as long as he can speak. And speak he does. Brian Tracy is one of the top professional speakers in the world; he has given more than 2,000 presentations and addresses as many as 450,000 people each year. He's published 32 books and more than 300 audio and video learning programs. He continues to spread his message because he believes it; he has lived it successfully for decades, and has helped thousands of others learn how to set goals, expand their thinking, and reach their full potential. The Road of Silk: Book Review "The Road of Silk is an adventure fantasy, with mystical and magical elements and a high energy feel to it that any reader will enjoy. Although this novel is written for an adult audience, I believe anyone over the age of 10 could easily become immersed in its pages. This is a co-written work between Matt Afsahi and Barbara Dysonwilliams, who have written many of their own books in the past. In The Road of Silk, they successfully combined their wide range of knowledge in journalism, art, archaeology, literature and languages into a wonderful piece of work. The Little Mornings - Book Review The Little Mornings, by C M Albrecht is a murder mystery with 262 absolutely absorbing pages. We have three main characters here ? the grandfather, an alcoholic of questionable character, a slightly off balance woman (Angie) and an impressionable young man (Darcy) who becomes mixed up in a whirlwind of events. Murder, thievery and lies keep the unsteady relationship between Darcy and Angie on edge. Keeping a secret is no easy task, especially when someone else pops into the scene with inside knowledge to the truth. Darcy, unable to control the events, becomes another person entirely from the one we knew in the first few pages of the book. Pausing To Catch My Breath - Book Review "Debra Warren has appropriately titled her book of poetry 'Pausing to Catch My Breath'. The pages depict this mother and grandmother as someone who I would personally love to sit across from at a kitchen table with a huge pot of tea and talk for hours. Cut to the Chase The Review Diaries "If It Doesn't Go Up, Don't Buy It! By Albert W. Thomas She Unlimited Magazine Review by Veronica Marie Kettler Your Flight Questions Answered Whether you are an experienced air traveler or a novice, John Cronin's book, "Your Flight Questions Answered," has a little bit of something for everyone. Book Summary: The E-Myth Revisited Ever wonder why most small businesses-- no matter how huge effort they put in their endeavor--still fail? Micheal Gerber reveals the answers in this book. Accordingly, the future of small businesses revolve in only three philosophies: the e-myth (entrepreneurial myth), the turn-key revolution, and the business development process. Shattered Memories, Scattered Emotion - Review Betty Woodrum released her first book of poetry entitled Shattered Memories, Scattered Emotions in on July 16, 2005. Her poetry is clean and simple and extremely honest. There is such a strong theme of the various forms of love that the word 'love' should almost be included in the title! Book Summary: How To Work With Just About Anyone "I just can't seem to get along with this person!"
|
| home | site map |
| © 2005 |