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How Can Multimedia Work For YouFrank Levert Multimedia here and multimedia there. Is it just a flashy thing you dont need or the reason why your competitors are getting ahead Todays reality is that people live on a fast pace so their time is important. They watch tv going from one channel to the other, get a satellite dish so they can watch their favorite show on a different time schedule after putting the kids to bed, go through mail as fast as you can count up to 3, surf on the web with an average of 55 seconds spent on a web page, read the newspaper by going through the big titles, etc. It is a matter of facts, todays companies and entrepreneurs need to get the best out of every second a potential customer, or current customer, will spend paying attention to their offer. There are many ways to improve receptivity and develop time saving solutions such as using repetivity and faster technologies but how can multimedia work for you Have you ever noticed how easy children learn songs from commercials on tv Do you really think they would learn as fast if all they could see was as static text on tv As you know, the answer is no. The combination of dynamic images, music and narration improves the receptivity of any audience. Imagine how more effective a digital business card could be versus the traditional piece of paper! Such a multimedia presentation of your company or services could make a difference between a sale and another time wasting meeting. Now imagine how a great interactive marketing campaign could support your professional multimedia presentation or multimedia portfolio! The repetivity effect of your multimedia production would improve even more the receptivity of your audience. In addition, your interactive marketing campaign could be used to generate valuable data from respondants, which would then allow you to filter those respondants and only target high potential customers with future multimedia presentations or direct marketing campaigns. In the same path, interactive websites using flash animations can also improve receptivity if used the smart way. Remember how much time people spend on a web page in average Taking that into consideration is an essential key to the success of a flash website. Dont overload your flash animation or make your website navigation too complicated. The point here is to get visitors attention and keep them awake, not make them loose patience and leave your overloaded flash website! In many ways, multimedia can help you improve the receptiveness of your message but it goes way beyond that. You can also save time to your customers by developping multimedia applications such as an interactive training or multimedia tutorial! Offering that kind of multimedia support to your customers could greatly improve their learning process and save them time. As you know, saving time to your customers and offering effective support is a step forward in your customer retention efforts. Over years, multimedia and interactive marketing services got more affordable. Many multimedia companies are now offering solutions that even smaller budgets can make room for. Are your customers worth it
| RELATED ARTICLES Psychological Tricks in Selling In this article, Im revealing six powerful secret psychological tricks that you can use to increase the effectiveness of your advertising and marketing. What if you dont sell anything Should you ignore this information An Affable Article It doesn’t really matter who you are; you definitely know something or know something differently. It is our particular sense of logic and humour that make us interesting. How to Get PR There is a process for successfully getting publicity about your business or organization. Publicity is no great mystery, just a thorough and strategic sales job. You are selling content to a publication or website who needs it to entice their readers. No publicist can guarantee a publication will print stories about your company because the publisher or editor ultimately controls the content of a publication. However, here is the method we recommend: Courting Customers - From First Date to Marriage Landing a new client is like courting a potential spouse. The first date is usually a make or break situation and if the door is still open, the work has just begun. Like dating, you’d better give your prospect a pretty good reason to meet with you again, because there is usually more than one suitor. The Write to Link Popularity Using writing as a means of boosting your link popularity can be a turnoff for many webmasters, when in fact it can lead to a wealth of links. Some of The Best Ways To Get Visitors To Your Site Before building a site there are many things that you need to take in mind. For example, how are you going to design your site, what is it going to cost you, how long will it take you to build, etc. All of these things mentioned a both are important aspects to consider when designing a site, but there is no point in doing all of this if you can’t even get visitors to your site afterwards. Pay-Per-Click Search Engines: A Really Bad Investment What was once such a good thing is now a rip-off and a sham! How To Find Deep Discount Pro Online Marketing Tools You cant row a boat without an oar or build a house without a hammer. And, you cant build an online business without essential Internet marketing tools. Sadly, thousands try unsuccessfully everyday. More Marketing Dope Direct marketing can make you very successful, but you’ve got to understand the basics. Here are some more gems of the industry that can take you from being a diamond in the rough to the luminous bling-bling. Wheres Your Focus, Money or Customer Is your website Really useful REVEALED! The Secret FUEL That POWERS The Net and Why It Should Be Part Of Your Marketing Strategy. What Im about to reveal to you in this article will literally change the Way you do your online marketing for years to come and will add many Benefits to You and your online promotions Effortlessly. 20 Top tips to writing effective surveys Writing surveys is easy; or is it The truth is that writing surveys is easy but writing effective surveys is more difficult. The following are twenty tips that if followed will help you write more effective surveys. Testimonials Convert Prospects Into Buyers Big businesses get instant credibility with their well-known company name or brand name. But small companies have to create their own credibility. One of most powerful tools you can use for this is customer testimonials. Pay-Per-Clicks . . . One Way to Boost Traffic to Your Web Site One of the ways to boost traffic to your Web site is by purchasing keywords from one of the pay-per-click search engines or directories. Copywriting Makeover: Making An Emotional Connection - Part 2 of 2 In part one of this article series we began looking at the Cruise Vacation Center site: a travel site whose copy was sorely lacking in emotional appeal and visual imagry. You can see the previous version of the copy here: http://www.copywritingcourse.com/CruiseVacationCenter-Original.pdf. In the conclusion, youll see how all the rewrite turned out and how exciting the end results have been. Basic Marketing Dope Sometimes the simplest data is the best.Marketing is not complex if you know the basics – that’s true with anything by the way.Here are some tools that are brilliantly simple and with them you really won’t have to sweat the small stuff. How "Available" are YOU The internet can be pretty scary at times. Do you realise how easy it is to access your personal information Your phone number, name, address Even get driving instructions on how to get to your location if youre in the USA Marketing Tourism Online, Part One: The Basics This is part one of an article series which will introduce some basic strategies, considerations, elements, and techniques for marketing tourism products online. We plan to update and refine these articles as situations change and when we have new knowledge to present. If you have comments or questions, or you are interested in Leave Homes travel marketing consulting services, please visit www.Leave-Home.com or contact the author directly. You can also request to be notified when a new article in the series is available. Three Cost Effective Ways to Get Bumper-to-Bumper Traffic Using Your Vehicle The following traffic generating ideas do not require costlyset-up fees or minimum orders. Two of them can be printed in fullcolor with no extra charge. They all can be given away at tradeshows, as free gifts with orders, to new newsletter subscribers,etc. Try one or all three and watch your web traffic increasenext time your vehicle is caught in traffic. Generate More Sales in ANY Affiliate Program – Part One It is my opinion that the best AFFILIATE PROGRAM ever…is still the AFFILIATE PROGRAM YOU own. |
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