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How To Get Number 1 Spot In Google, Every Time, GuaranteedMike Cheney Woaah! Wait a minute. Before I exclusively reveal these insider secrets can I ask you question Well, actually, I want to ask you a series of questions. Why do you want to get Number 1 in Google "Because its good to be there isnt it It means my website is the best out there." Well, no, it doesnt. Why do you really want to be Number 1 in Google "Well, everyone wants to be Number 1 dont they If Im right at the top everyone will see my business and customers will come flooding to my website in their thousands." They might. But it depends what youre top for. Have you thought what you would like to be top for in Google "My company, ABC Widgets Limited, comes top in Google when you type in ABC Widgets Limited. Thats pretty impressive isnt it" No, frankly, it is not. How many other websites do you think are competing for the phrase ABC Widgets Limited There wont be very many unless there are others out there who share your company name. Why is being top for your company name any use "Because people looking for us on Google will find our website". Big deal. You need to be found by the thousands of people already out there looking for what you provide that dont know your company name. They dont know what you look like. They dont know where youre based. They dont even know you exist! What sorts of search phrases do you think they will be typing in on Google "Phrases like widget suppliers, widget sales online and things like that" Yes - youve got it! But are you listed Number 1 on Google for phrases like that "No. Were nowhere to be seen Mike. I think Ive been patient enough with you though now answering your questions. Please will you reveal the secrets of getting Number 1 on Google" No, I wont. "Why not!" 3 Reasons Im Not Going To Reveal How To Get Number 1 Spot In Google, Every Time, Guaranteed Reason 1 - There Are No Insider Secrets Getting a high listing on Google, or any other search engine, is a combination of hard work, having the right phrases on your website, having lots of great content on your website, having lots of other highly-ranked websites linking to you and having your website built in the right way. There are no short-cuts, no magic bullets and no insider-secrets. Reason 2 - Getting Number 1 on Google Is The Tip Of The Website-Marketing-Iceberg If you focus on getting Number 1 on Google and nothing else it will never happen. You need to focus on all the other elements I mentioned above and especially on developing reciprocal links with other relevant websites. Remember - the top website marketing experts in the world who do nothing else but market websites day-in, day-out only attract around 15% of their website visitors from search engines. This is not because their websites dont have a high ranking in the search engines because they do and many of them will have that elusive Number 1 spot! - its because they attract so much more traffic from other places such as directories, associates websites, reciprocal links etc. Reason 3 - Its Too Dangerous When you were a child how many times did you hear the following phrase "Dont put all your eggs in one basket" And yet day after day I hear people asking how they can get top on Google. There are websites dedicated to the art. People become obsessive about it and many derive their entire livelihood from visitors they get from Google searches. The result When Google makes a big change to how they rank the websites in their index which they did in November last year and to a lesser extent in January this year many of these Google-dependent businesses actually WENT UNDER. Thats right - bankrupted because of an over-night change made by the powers that be at Google Towers. So yes - search engines, and Google in particular, should be an important part of your online marketing mix. But nothing more than that - just one small part of the bigger whole. Especially with recent rumblings from the likes of Yahoo! and Microsoft, who are queuing up to topple Googles throne, you would be wise to set your sights on achieving a medium profile on hundreds of websites rather than a high profile on just one. Mike Cheney
| | | | RELATED ARTICLES The 5 key steps to promoting your website Promoting your website can seem like a daunting, complicated task. The truth of it is that its not a trivial undertaking. But with some well laid plans, you can be sure that youre leaving no stone unturned and working toward the best possible results. TEN answers that turn Your visitor in to Your Customer. You know... Before purchasing your product a person comes to your order page minimum of 7 times Nodody buys a product or service in their first visit. People search, compare, estimate, test... They look for affordable and good product that fulfil their needs. Google Loosing Fan Base "Nothing last forever but the Earth and sky." - from Dust in the Wind by Kansas. 7.5 Ways To Get More Sales Through Your Web Site Yes, apparently - websites are supposed to make money! Somebody came up with the strange idea that its really not enough to spend thousands on your site, hundreds of hours creating the content and then sitting back to admire you, and your developers work. No - apparently it is now cool to have a web site that actually makes it onto a sales column in your chart of accounts.. Return on in investment is a good phrase thats being thrown around - what are you actually making from your web site in cash terms Ever thought about that The Road to Better Results A lot has changed in the way sites are optimized for search engines since last year.For one thing, Google is not the only search engine worth looking into anymore; Yahoo has definitely managed to take away some of Google’s oomph over the past twelve months.Another important change is that the intelligence of the search engine spiders and algorithms has increased dramatically. So without further ado, I will present you with a standard search engine optimizing process. Maximising Google’s PageRank of your Website to Maximise Traffic Google uses PageRank to rank your pages. To maximize your rank, you must understand how to work with it. How To Find Good Keywords Good keywords are frequently searched for high demand but not being targeted by many other websites low competition. There are a number of tools out there that can help you find them. Specialty or Niche Directory Submissions The following article was written for and originally published by Resources For Attorneys.com. Creating A Newsletter And Making Your Website Magnetic Creating a newsletter is an ideal way to drive repeat traffic to your website but its design, format and implementation need to be carefully considered in order to achieve the desired results. 5 Effective Ways to Promote Your Website For Free Online 1. Generate Targeted Traffic from Online Discussion Forums. Anchor Text Optimization "Anchor text can significantly improve your page relevance. Optimized Anchor text can boost your site ranking and targeted search engine traffic." Dollars In The Details! When it comes to your marketing message, the little things count. Trouble is, you’ll never come to respect how much, until you make a commitment to science. Four Tips For Getting More Mileage From Your Articles It has become common knowledge that the smartest and most effective free method of advertising your business and services is to write and submit articles to the over 400,000 e-zines currently on the net.There are even several e-books written on the topic, including mine, that will help you take advantage of this effective technique.What do you do next after youve invested the hours necessary to research, write, proofread, edit and submit your article to thousands of e-zine publishers 7 Powerful Ways to Get One-Way Inbound Links I grant permission to publish this article, electronically or in print, as long as the bylines are included, with a live link, and the article is not changed in any way grammatical corrections accepted. Can You Write Naturally and Get Good SE Ranking The most effective way to write for your website is to keep the subject matter of your web page under tight focus. Notice I didnt say website; thats because the search engines dont spider websites, they spider web pages. Email Marketing Losing Its Effectiveness The Alternative Is Desktop Marketing! Youve heard of email marketing, but it isnt what it used to be. With todays abundance of spam and even opt-in email solicitations, your messages are competing against hundreds of incoming messages daily. How are you ever supposed to stand out Marketing Automation For Small Businesses And Web Entrepreneurs Many Internet marketers wonder how they spend less time marketing their website so they can focus on delighting their clients and developing better marketing strategies to improve sales. Hunting For Online Directories - The In depth Strategy Directory marketing can help boost your companies performance a great deal. Not only will you get qualified leads for your business, your web site will also increase its traffic ranking a tremendous amount. How Search Engines Connect Sellers and Buyers Maggie knows how to find what she wants.She lets her fingers do the walking – not in the Yellow Pages, but at Google.com.She wants to learn about bread baking, and you have just written Bread Baking Made Simple, and you sell some great baking tools.The good news is the Google and other search engines exist for one simple reason: to help Maggie find your website. A Network Of Web Sites Is Not Enough! The big thing these days is your ability to capture the market. So how do you do that |
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