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10 High Powered Ways To Magnify Your ProfitsKen Hill 1. Give your prospects a f~ree trial of your software product, service, or let them read the first chapter or two of your informational product. Your f~ree trial or sample chapters will show your visitors that you are confident in the quality of your product and lead to more sales for you by demonstrating how valuable your product is. 2. Add a bonus for purchasing your product. Provide a unique bonus such as an ebook youve written, a consultation with you, access to your membership site, or a resource that is only available through you. Add to your bonuss perceived value by placing an honest dollar amount to it, listing benefits for it, or by publishing testimonials for it. You could also set up a joint venture with another business where you offer as a bonus an exclusive f~ree trial of their product in exchange for a percentage of the profits i.e., by joining their affiliate program. 3. Provide a money back guarantee. Your guarantee will help you to get more people that are unsure about purchasing your product to buy from you. Your guarantee could be a 30, 60, 90 day or lifetime guarantee. In general the longer your guarantee the more powerful your guarantee will be in getting more of your visitors to buy your products. 4. Provide your customers with specials, bonuses and discounts on your products. This will give you an effective way to get more of your customers to buy your products on a consistent basis while also showing your appreciation for them. 5. Add testimonials for your product throughout your sites copy. Your testimonials will help you to convince your visitors that your product will meet their needs. Include your customers first and last name and a link to her website along with her testimonial. You could also post your endorsers picture along with her testimonial to increase its effectiveness. 6. Survey your customers. Your surveys will help you to pinpoint what you are doing right and also help you to identify things you can work on. Add a freebie in exchange for taking your surveys to increase the number of people that take them. 7. Offer an affiliate program for your visitors and customers to join. Provide your affiliates with useful promotional items that they can use to start selling your products as quickly as possible. For example, you could give them sample ads, banners and button ads to place on their sites, and sample recommendations. You could also let them publish your articles with their affiliates URLs in your resource box, or you could create an ebook or marketing course that they can use to get more commissions by providing it to their visitors or subscribers. 8. Publish an ezine. Promote your ezine on every page of your site and also submit it to ezine directories and announcement lists. Provide your subscribers with useful tips, advice, and articles to keep them reading your ezine on a regular basis. 9. Offer add ons on your purchase page. For example, you could offer a deluxe version of your product or you could offer a related product on your purchase page that your new customers would be interested in purchasing. 10. Offer f~ree teleclasses to your visitors and ezine subscribers. Your teleclasses will increase your prospects trust in you and help you to get more people to visit your site ready to buy your products.
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In other words, their motive for doing business with you is not to help you buy the latest Jaguar or put your children through college. You think this is a joke Recent research shows that something like 60% of businesspeople place more importance on what they will get from a transaction than on what their customers will benefit. Seven Ways To Put Show Biz Into Your Tradeshow The best way to attract and mobilize more customers to attend your trade show is to bring a "show biz" mentality to all your marketing and at-show strategies. After all, you are in show business. In todays marketplace, consumers are drawn by glitter and excitement but turned off by humdrum events. If you put on a dull show you will generate little interest. Following are seven ways to put more show biz into your exposition. Postcard Marketing – Low Cost Visibility You need to be visible to attract customers, rightBut how do you get that visibility when you’re short on cashHere’s an idea that’s worked for many businesses. It’s postcard marketing, and it’s very affordable. REVEALED! The Secret FUEL That POWERS The Net and Why It Should Be Part Of Your Marketing Strategy. What Im about to reveal to you in this article will literally change the Way you do your online marketing for years to come and will add many Benefits to You and your online promotions Effortlessly. Getting The Big Picture Series:Part 6-"The Free-Way" #2 Is your business sufferingCant seem to get noticed by the search engines Band Promotion - Book Your Garage Band Some Shows or Gigs So you have you press kit and demo CD and want to know what to do next.Why not try an open mic night at a local club.Most clubs advertise these open mic nights in your local music papers or entertainment magazines.Open mic nights will give your band experience on stage, and the club will most likely have a built in audience to perform for.Most of the time all you have to do is show up with your instruments.The PA system and drums are usually supplied.Call ahead just to make sure this is the case.Many of these events are hosted by local established bands and produce great networking opportunities.Make contacts with the bands playing the open mic night, and leave a press kit for the club owner.Maybe the hosting band likes your music and needs an opening act in the future.Sometimes people in the audience may be interested in your band, so have some business cards ready with all your contactinformation. 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