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Brand Yourself with a Better BioKristie Tamsevicius A bio is a key part of your marketing toolbox. And a well written one is worth it’s weight in gold! This seeming simple marketing blurb has the amazing power to wow the media, impress a decision maker, or showcase your expertise to any potential buyer. And, once you have written a good bio, you’ll find a million uses for it. In addition to adding one to your website, you can use in your article byline, email signature, one sheet, promotional flyers, brochures, sales letters, and more! But how you go about writing a bio Below are some 20 tips for what to include in your bio. 1. Area of expertise 2. Title and company name 3. Media coverage you have received including television, magazine, and radio 4. Topic you you are a sought after speaker on 5. Number of people you have spoken to 6. Number of counties you have spoken in 7. Names of books you have authored 8. Credentials including notable awards or recognitions you have won 9. Clubs or organizations that you are actively involved in 10. Personal insights such as what you believe, your mission, your vision 11. Quirky fact about you such as “A former school teacher-turned-confrontation expert, Jane helps people communicate more effectively. Or an avid baseball fan, when Bill is not speaking, you’ll find him eating hot dogs and watching the Chicago Cubs with his son Dave. 12. Interests or hobbies 13. Occupation of your parents, if it’s interesting and adds to the story. Ex: The son of Vermont Turkey Farmers, Jim Smith is…. 14. What your hometown is known for. 15. Interesting or substantial former careers 16. What led you to start your current business 17. What you help people to do 18. Events that shaped your life 19. Offices you have held 20. Call to action like “For a free report on “9 Ways to Build your Bottom Line” visit www.9WaystoProfit.com
| | | | RELATED ARTICLES 10 Amazing Web Promotion Ways To Jump Start Your Sales Hello, do you have a website and sell something on the internet The Boy Who Cried Wolf Redux Youve probably heard the story of the Boy Who Cried Wolf. Pay-Per-Click Fraud Exposed--Part II According to Andy Jones, a member of the Best Practices Search Engine Forums, fraudulent clicks are just another aspect of the business. "Any of us that use AdWords or any other PPC has to pay for a certain percentage of fraudulent clicks," he said in a forum discussion. "I factor it in as a cost of doing business." Targeted Traffic is More Important than Ever! In the early days of web development, business owners had learned the very expensive lesson that a Web site with no visitors is of little value. Once the business owner learned that methods could be utilized to increase their visibility through search engine optimization, it then became apparent that the traffic that really benefited them, was "targeted traffic." It only made sense that if you were selling a solution, the person who will buy the solution are the ones experiencing a problem or challenge. It also became obvious that the best products and services to sell online were niche or specialized markets. Large volumes of "general visitors" general volume traffic may have looked nice on a statistics report but only the truly "targeted visitors" target traffic were usually the visitors making purchases or doing business at the Web site. Elements of a Successful Advertising Campaign A successful marketing campaign needs certain elements to be successful. The following information will help you to develop a successful marketing campaign. Are You a Cultivator or a Harvester As a result of providing marketing consulting, training andcoaching to a variety of individuals and industries over the years, I have come to recognize that people generallyapproach the business building process in one of two ways.Everyone tends to be what I identify as either Cultivatorsor Harvesters. The problem is the business building processrequires both cultivation and harvesting. Read on to determine which you are and how to assure that you are bothcultivating and harvesting new business. Wealth Knowledge & Power – Lost Secrets From Ancient Masters Behold! He with the light cometh! How popular are you,... online that is With the web today you "sorta haveta" have a rank in the major search engines if you want to be seen. I mean with 250,000,000, yes 250 million searches a day on Google™ alone, how are your visitors and potential customers going to find you 11 Joint Venture Ideas To Get You Started On The Fast Track To Quick Profits 1. Find someone in your target market that either publishes an ezine or has a website. Ask them if they would like to join your affiliate program and promote your offers in their ezine, or on their site. In return, youll give them the product at no charge, and if you have an ezine or website, offer to promote something for them. Remember to make it an irresistible offer for them! 3 Ways to Gain and Keep Customers Using Postcards In today’s competitive sometimes cutthroat marketplace, savvy business owners need to constantly look for ways to get and, more importantly, keep their customers. When used properly postcards offer a great opportunity to do both. A Simple Strategy to Increase Profits In today’s competitive business environment it is essential to find ways to reduce costs and increase revenues while keeping productivity and quality high. One of the best ways to achieve this is through hiring and retention of outstanding employees. Arrogant Overture Placing Greed Ahead Of Their Customers Needs According to the dictionary, the definition of the word "overture" is as follows: A Cost Effective Way to Advertise Online. . . A Permission E-Mail Marketing We all hate e-mail spam, right I even have the coolest software program that will help you combat spam and actually bounces the spam e-mail straight back to the user. http://www.mailwasher.net Is Your Yellow Pages Ad Putting Cash in Your Pocket... or Sucking Cash Out Any idea It’s a question that more than a few Yellow Page advertisers ponder. If you are currently spending money every month to run an ad in your local directory, you don’t want to wrestle with that question. You want to know that your investment is generating a consistent flow of new clients to your business. So what can you do to maximize returns and stop worrying 11 Steps to "Sticky" Web Site! An attractive and user-friendly Web site is crucial to attractingprospects and holding their interest. Seems obvious, yet poor designand even more poorly written content clutter the Web. What is Link Popularity Link popularity is simply the total number of web pages that link to your web page.Link popularity is an extremely important factor that is used by most of the major search engines to rank web pages and web sites. In general, the major search engines consider link popularity a key factor in their algorithms to determine the relevancy of your web page to a particular keyword search query. Everybody Loves Raymond....You Should Too! Popular TV Series Provides a Powerful Marketing Lesson At Your Service: The Ten Commandments of Great Customer Service! Customer service is an integral part of our job and should not be seen as an extension of it. A company’s most vital asset is its customers. Without them, we would not and could not exist in business. When you satisfy our customers, they not only help us grow by continuing to do business with you, but recommend you to friends and associates. Seminar Marketing: Boost Your Business by Running Seminars All professional practices have the perennial problem of how to attract new clients. The comfortable days that some of us once knew have long since gone and competition is now the order of the day. Professionals who have not been trained in marketing must feel their way towards a solution which will bring them new clients. Guest Articles: Good for Some, Bad for Others A recent debate started me thinking about how some marketing strategies can be right for one Web site, but wrong for another depending on the site’s purpose and the underlying reasoning behind the action. |
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