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Top 10 Reasons Why I Reject Article SubmissionsChris Yates Each week I receive dozens of article submissions to my websites from aspiring authors, website owners, and entrepreneurs. Unfortunately, I can only use a small fraction of the articles I receive because the writers are making one of the crucial mistakes listed below. KEY POINT: When you submit articles to a newsletter/ezine publisher or a website owner, you have to remember that we arent going to publish YOUR article for OUR customers and visitors unless it is a high quality article that gives something of value. If youre writing articles like crazy, but getting very few of them actually published, then you might want to re-evaluate your approach. Are you making one of these crucial mistakes 1. Poor Subject Matter: If youre going to bother to write an article, write about something that were interested in reading about. In other words, address a problem and provide a solution. Articles that approach an old problem in a new way or with a new twist work well too -- you dont have to necessarily discover a whole new problem that no one else has ever though of before If you discover a whole new problem and have the solution you better be thinking of product creation not just an article!. 2. Write with personality: No one likes to read text books. Put a little of your own personality into your writing and make it engaging and entertaining as well as informative. If you have a sense of humor, use it. You have a good chance of being published on one of my sites if you make me giggle... Belly laughs are nearly guaranteed to be published. 3. Write for your audience: Dont send an article about the value of protein in the American diet to a Russian Political website or the publisher of a podiatry newsletter... They dont care. 4. Write a decent sized article: I would much rather an article be a little bit too long than very short. Four hundred word articles just dont have enough meat in them. Im not suggesting that you ramble, but youve got to give me some details if you want me to publish your piece. 5. Break up your article: Dont write your article in three long paragraphs. Break it up into smaller paragraphs with a few single lines, bullets, etc. to make it easier and more enjoyable to read. Again -- no one likes to read text books. 6. Spell Check and Grammar: I dont mind correcting a couple of mixed up letters now and then, but lets be reasonable -- spell check your articles. Grammar is another thing that bugs me. I know that I dont always get it perfect myself, but your grammar has to be reasonable. Some of the people sending me articles need to take a high school English class. One last point in this category is word usage -- dont use words in your article unless you actually know what they mean. Using big words doesnt necessarily make you look smarter. Did you know that newspapers are aimed at a sixth grade reading level 7. Stop sending sales letters: No one will publish an article that reads like a sales letter... period. 8. Forget about affiliate links: Use your head... why would anyone use your article if its full of your affiliate links Ever hear of the "Golden Rule" This is kind of the "Golden Rule" of writing articles -- dont expect someone else to do something that you wouldnt do. Would you publish another writers article if it were full of his affiliate links I doubt it. 9. Create a reasonable resource box: A resource box should tell me who you are, what you do, and how I can get in touch with you. Its not unlimited advertising space for you to describe every website you run and each product you sell. Dont bother sending an article where the resource box is half as long as the article itself. That "Golden Rule" thing applies to resource boxes too. 10. Only write about what you know: Even if youre writing an opinion piece, get your facts straight. Dont write an article filled with advice that you have no business giving. If you take nothing else away from this article, remember that good copy always answers "Whats in it for me" When youre writing articles to send to newsletter and website publishers, you have to answer that question on two fronts... Whats in it for the publisher Why should they show your article to their customers and visitors Does it give something of value -- AND -- Whats in it for the people who will ultimately be reading your article when its published After all, the idea is to provide some worthy content that compels readers to visit your site, subscribe to your newsletter, or buy your product. So next time you send an article, whats in it for me ==================== © Chris Yates - All Rights reserved.
| ![]() | ![]() | ![]() | RELATED ARTICLES Want to Raise Your Rankings in the Search Engines Think Content There are just about as many strategies for raising your search engine rankings as there are search engines. Most methods are trendy and come and go. Why Articles Are Not The Route To High Search Engine Rankings If you have any interest in getting high search engine rankings for your website and who doesnt youve probably been sold the idea that writing and publishing your own articles will do it for you. How To Get Number 1 Spot In Google, Every Time, Guaranteed Woaah!Wait a minute.Before I exclusively reveal these insider secrets can I ask you questionWell, actually, I want to ask you a series of questions. 8 Essential SEO techniques 1 Title Tag - The title tag is the most powerful on-site SEO technique you have, so use it creatively! What you place in the title tag should only be one thing, the exact keyword you used for the web page that you are trying to optimize. Every single web page should have its own title tag. Give Your Business a Cash Infusion Whether you have your own business already, or are looking for a way to cash in on the profit potential of reaching millions of internet users � you can�t afford NOT to read this��.. Is Your Websites Link Directory Even Worth Having A reciprocal link directory if a vital part of having a good Google page rank. However there are ways to make it a useful and important part ofyour website for reasons other than a high ranking in the Googledirectory. Revising Your Site - What Happened To My Search Engine Placement As of September, Smartads went through what so many have done before. I changed the entire site. I knew what it meant. It means that your search engine placements your probably so proud of are probably going to be lost in the process. 10 Blazing Internet Marketing Secrets To Sky-Rocket Your Profits Hello, do you have a website and sell something on the internet The 5 key steps to promoting your website Promoting your website can seem like a daunting, complicated task. The truth of it is that its not a trivial undertaking. But with some well laid plans, you can be sure that youre leaving no stone unturned and working toward the best possible results. How does Pay Per Click marketing work So how do people find my website This is by far the most frequent question asked by businesses wanting to increase the number of visitors to their site. Adding the Right Keywords to Your Website Content Youve made your website, added a great title and keywords in the meta tags.Thats it, right Googles Next Big Move November 2003 might go down in history as the month that Google shook a lot of smug webmasters and search engine optimization SEO specialists from the apple tree.But more than likely, it was just a precursor of the BIG shakeup to come. Not All Links Are Created Equal When it comes to any website promotion campaign, there are two main areas to focus on.The first area to focus on is your internal campaign, which deals with anything you can do to the pages of your website, such as content, meta tags, and titles.This is completely within your control even if you use a Web designer to do any changes for you, as you can dictate what is on your website.The other area to focus on is your external campaign, which largely deals with getting links from other sites � something that is mostly out of your control and is usually a lot more work. 5 Things to Keep an Eye on in the SEO World in 2005.... After the latest PR update at Google and MSN�s beta search going live, there is one thing for certain in 2005: the world of search is in for some major changes. There has been growing speculation around the SEO world that reciprocal linking is a thing of the past. Rumors are abound that PR means less and less, if anything. Bill Gates came out of his cave to say that �Today�s search is nothing� and that it won�t be that way for long. There are quiet rumblings in the SEO back alleys of a new, state-of-the-art search engine currently indexing the internet. Websites are dropping off the face of the planet. And we�re all left to sit here and put together the pieces. So what is in store for 2005 7.5 Ways To Get More Sales Through Your Web Site Yes, apparently - websites are supposed to make money! Somebody came up with the strange idea that its really not enough to spend thousands on your site, hundreds of hours creating the content and then sitting back to admire you, and your developers work. No - apparently it is now cool to have a web site that actually makes it onto a sales column in your chart of accounts.. Return on in investment is a good phrase thats being thrown around - what are you actually making from your web site in cash terms Ever thought about that Team Up With Your Competitors Pay per click search engines are a great way to get targeted traffic quickly. The only problem is that as the search terms get more popular, the price of each click through rises. It is very sad to watch your top ranking fall off the first page into obscurity as the cost per click rises out of your budget. Advertising Sucks! Long Live The Web! How much does an advert in Yellow Pages costHow many enquiries would you expect to get back for that investment each day1 10 100 Another Advantage To Pay-Per-Click Marketing Web marketing has taken on many different shapes during the last 5 years.It has gone from banner advertising to e-mail campaigns, and now we are in the age of pay-per-click systems like Overture and Google Adwords.While everybody may not agree about the effectiveness of using pay-per-clicks advertising, the one thing nobody can take away from them is their ability to drive traffic to a website. Pay Per Click Search Engine Marketing - Starting A Campaign Pay per click advertising is an on-going and growing arsenal for allentrepreneurs world wide. Whether your have a small business or a largebusiness, buying a search engine placement is definitely the way to go. The Number One Reason Most Websites Fail Failure, just like success, is measured differently by each and every one of us. What one man treats as success another may view as failure. For the purposes of this article a website that fails is one that fails to attract and convert enough targeted visitors into paying customers. Yeah - positive feedback from your website visitors is great but lets face it - were all in this ultimately to make more money. ![]() |
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