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Advertising InformationIncrease Business By Being NiceI have been reading articles on increasing sales using search engine optimisation as well as writing them for a very long time and I have not seen many which point out the best way to increase sales. Driving Customers to You - Your Car as a Marketing VehicleYou can turn your vehicle into a rolling advertisement. Costs start at just a few dollars, and you can put your business name, slogan, phone number and web site URL in front of thousands of potential customers while you are driving along the freeway, stuck in traffic or even while you are parked. Here are some of the best ways to use your vehicle as a marketing tool. Prove It! - Give Your Marketing and Advertising More CredibilityYour marketing and advertising won't be effective if your potential customers don't believe the claims you make. So how can you prove your that you can do what you say you can? Not Another Calendar! - Choose Advertising Specialties That SellAs I was searching through a kitchen drawer the other day, I found dozens of pens, pencils, letter openers, sticky-note pads, oversized paper clips, rulers, dental floss, calendars, magnets, whatsits and thing-a-ma-bobs, each with the name of a business on the front. In looking through my "collection" I discovered some things I love and use and others that I can't imagine why I picked them up. Some, I'm not even sure what they are! The ONLY Type Of Advertising People LOVE!!Can it be??? Buying Radio? Read This and Dont Waste Your MoneyPay close attention and make it work the best for you. Finding Your Target MarketAchieving sales is probably the biggest challenge a web business owner has. It requires a balanced mix of the right products, competitive pricing, optimal web design, aggressive advertising and attracting the right online visitors. Go Ahead Im ListeningIn today?s fast paced environment, interaction with family and friends is often relegated to a few left over minutes here and there, leaving many people feeling isolated. Advertising Primer for Fast LearnersAdvertising, when done well is a very effective way to increase your customer base and ultimately grow your bottom line. The Key To Marketing New Ideas!Imagine tossing a pebble into a crystal clear pond on a still day, & watching the ripples make their way to the shore. A tiny cause has a massive effect. 3 Simple But Powerful Off-Line Advertising StrategiesThere are several ways to advertise and get the word out about your business online and the best of them include f-ree search engines, pay per click search engines, writing articles, utilizing press releases, doing joint ventures/ad co-ops, and posting to message boards and forums related to your target market. Dont Be a Secret AgentThis tactic of the game was hard for me to master and at first I failed many times. I carried my business cards only in my briefcase, because I thought they were only used in business. Wrong! I missed quite a few opportunities to toot my horn because of that misconception. Not only did I miss the opportunity, but when it did arise, I looked like an amateur. Here?s what happen on one of those occasions. Advertising on a Budget -- Part 2: Thinking SmallThis is the second article of a three-part series. I'm illustrating the marketing challenges of a small business, PrescottWeddings.com. Advertising on a Budget -- Part 3: Frequency, Frequency, FrequencyThis is the third article of a three-part series. I'm illustrating the marketing challenges of PrescottWeddings.com, a small business. The Online Equivalent of an Effective Newspaper Advertisement is FREEAsk anybody who has been in business for a long enough and they will tell you how newspaper advertisements have for decades helped to build countless small businesses.
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Before writing up the classified ad you should look around at other ads to see how others with similar advertisements construct their ads. A good ad will be concise. It will be descriptive and it will be an eye catcher. When creating an ad for a product you should always try to include a picture to show what you are selling. A picture can sell better than a few lines of text. This doesn't mean writing isn't important because the two ad components (picture & text) compliment each other. Make sure to poof the layout and grammar of your classified ad before submission. How Well Do Postcards Work? How Well Do Postcards Work?Before we get into the "how well" part of this question, let's look at how to measure the success of a postcard mailing. APPROACH #1: Revenue Return RateIf you use this approach, you decide that each dollar spent on your campaign should bring back, say, $10. Or $100. The amount is up to you. 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