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Writing an eBook is Risk-taking Behaviour ? Choose to do it!
The choice to author a book isn't one that just suddenly comes to you. It's something that gradually happens. And it usually happens many times before you begin to take it seriously. Are you the cautious person who takes few risks or are you a risk-taker? Are you the person who weighs the pros and cons over and over again refusing to address the obstacles to your goals and thus does nothing? Are you the risk-taker who plunges ahead without thinking much about it and gets discouraged because of the obstacles that need to be overcome and the fact that your dream seems further and further away? Or worse still you fail and give up? Somewhere between those two extremes lies the potential eBook author. The lesson may very well be that you must be realistic about your ability to embark on the eBook authoring journey and reach your destination. Let's take a brief look at these two extremes ? caution and risk-taking. One leads to change. The other is stagnation. CAUTION This article was written borrowing and adapting from material in Barbara Sher's book, I Could Do Anything If Only I Knew What It Was, How to discover what you really want and how to get it. In her book, Ms. Sher has a quiz to determine if you are a cautious person which may be holding you back from achieving your goals. I have adapted her quiz to suit would-be eBook authors. Answer these questions in relation to authoring an eBook. Are you a person always in rehearsal? Have you been studying, taking courses, developing expertise, learning skills, and gaining wisdom but haven't put it to its best use in an eBook? Yes No Are you constantly planning, preparing, talking about it, asking for advice, hesitating, ? without doing anything about actually writing the eBook? Yes No Do you hang on to dreams and goals too long without taking action in even a small way to move you toward your goal? In other words do you refuse to make short-term goals that will lead you to your dream? Yes No Do you use the excuse that you don't have the time to work toward your goal of authoring an eBook? Yes No Do you find time to do some things that you don't really need to be doing like watching too much television, doing things you don't want to do, or "puttering" with something that could buy you time to write? Yes No Do you look at others pursuing their dreams and envy them the journey? Yes No Is your dream of authoring an eBook not important enough to you to begin the journey because it would be too selfish and other people and things deserve your time and energy? Do you habitually put other people and things ahead of your own needs and wants? Yes No Do you crave change and adventure in your life by authoring an eBook but it hasn't gotten past the 'daydreaming' stage? Yes No Reflect and Write Now go back to these questions and take the time to write a letter to yourself. Take the time in this letter to reflect on your "why" of your response. Be honest with yourself. You've got nothing to lose. While you are reflecting on your "why", include some positive ideas about how you could get started at the eBook authoring process. Consider those strengths you already bring to the process. Consider who or what could help you reach your goal. As Sher states, "If you have said Yes to most or all of these questions then you're a Sure Thing person and you've got some thinking to do." "Safety is riskier than you realize." Caution shouldn't be thrown to the wind but without risks life isn't an adventure. "Fear is that little darkroom where negatives are developed." ? Michael Pritchard Time becomes so important in our lives once we are old enough to realize that we may not have made the best use of it in the past. The truly "lucky" person is someone who realizes that time is indeed running out and if authoring an eBook is in his/her plans then let's get started. Shoot for something And you will never achieve the impossible. But shoot for the impossible And you're bound to achieve something. RISK-TAKING "Hide not your talents. They for use were made. What's a sundial in the shade? - Ben Franklin Is taking risks too risky for you? There are risks associated with eBook authoring. Specific risks in the eBook authoring process will be addressed in a future article but for this article we will focus on the general consideration of your attitude toward risk-taking. Without taking calculated risks, your dream of authoring an eBook won't be realized. Without this risk factor between you and your dream, you would already be living your dream. It's what holds most people back. You must realize that ACTIONS are what make things happen not THINKING about actions. Any new behaviour comes through taking a chance and realizing you might not succeed ? the first time. Realize also that there is always a solution to every obstacle you might encounter. The answers to all your questions are already out there. You may just have to find them. From Do It! Let's Get Off Our Buts by John-Roger and Peter McWilliams, "Be daring, be different, be impractical," Sir Cecil Beaton advised, "be anything that will assert integrity of purpose and imaginative vision against the play-it-safers, the creatures of the commonplace, the slaves of the ordinary." It takes courage to pursue one's dreams. Banish fear by taking action. Failure is part of the learning process that goes hand-in-hand with risk-taking. On a scale from one to ten, with one being cautious, and 10 being a risk-taker, assess yourself numerically where you presently stand in terms of authoring an eBook. I rate myself a ___. Well??? Reflection Time What do you need to do about it, if anything? What actions are you going to take? What can you do within the next 24 hours to take that first concrete step toward your goal? What is it about your past and present behaviour regarding writing a book that makes you feel good about yourself? What bothers you? Who could help make a difference in your eBook authoring life if you chose to confide in them? Have you ever told anyone you wanted to write a book? Why? Why not? What good do you think it would do to begin telling others about your dream? What have you done in your past that you thought you would never be able to do? Why is authoring an eBook any different from that situation? What obstacles do you see to authoring an eBook? For each obstacle consider at least 3 ways you could overcome that obstacle. How will you feel when that eBook is published and the first copy is sold? What would authoring an eBook do to your self-esteem? Your life? Your confidence? Your career? Your income? Your future? A poem for reflection! Risk-Taking is Free To laugh is to risk appearing the fool. To weep is to risk appearing sentimental. To reach out for another is to risk involvement. To expose feeling is to risk exposing your true self. To place your ideas, your dreams, before the crowd is to risk their opinion. To love is to risk not being loved in return. To live is to risk dying. To hope is risk despair. To try is to risk failure. But the risk must be taken, because the greatest hazard in life is to risk nothing. The person who risks nothing, does nothing, has nothing and is nothing. He may avoid suffering and sorrow, but he simply cannot learn, feel, change, grow, love, live. Chained by his certitudes, he is slave, he has forfeited freedom. ONLY A PERSON WHO RISKS ---- IS FREE - Author Unknown © 2005 Paul Jackson Paul Jackson is a retired educator with wide-ranging experience in self-help workshops for educators. His new-found passion of eBook authoring allows him to apply his reflective philosophy to the process of authoring an eBook. At http://www.ebookwritingandpublishing.com Paul uses his philosophy of "Helping people help themselves" to assist individuals in reaching his/her dream of authoring an eBook.
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Regardless of your current level of video expertise, if you have the basic equipment, you can produce your own SIV. The first time around, you should consult with a sound and lighting technician and hire a video editor who can help you assemble your masterpiece. Picking a topic and selling itI probably should have covered this at the beginning? Anyway, by now you've probably got 3-4 ideas for your own e-book? If not, you'd better get brainstorming! Have you ever trained an animal? There's a product right there. Do you have a fantastic way to save money? There's another product. Do you know how to build anything? That's definitely a product. There's potential for information products all around you. The most important thing is that you research you target market properly and find out what they are interested in. A great way to do this is to post a short online questionnaire which you can advertise through pay per click Google Adwords. You could offer to give away a free copy of your product to anyone who helps you out with your market research. Before marketing your product, decide how much it's worth: as a rough guide, you can sell an audio tape for at least $10 - $30 or a series of tapes for a lot more (depending on the subject) and you should be able to double that price for a CD or DVD product. At the end of the day you really have to test your price -you need to understand how much the market values your information. If your product can help other people earn money, you should be able to sell it for $97 per unit or more. If you're trying to market a dog grooming manual you may find it more difficult to generate good returns ? you must pick your topic carefully. Some killer website copy, targeted ads and packaging can all help add value to your product. You will also need a merchant account so you can accept payment for your information product. Visit http://www.profitpuppy.com/accepting-payment.htm to learn more about merchant accounts. E-books, tapes and SIV information Products can be the ideal business to start - they are easy to produce, simple to ship, and enjoy high returns because people aren't paying for the physical form the product is delivered in. Remember, that after you've completed your product, you'll be making nearly 100% profit (that's if people are interested enough to buy it). For example, if you produced just 1 DVD and can sell 500 copies at $50 a piece, you stand to make $25,000? Regards, Rob Rawson How To Create and Market Your own E-Book The Internet presents an amazing opportunity foranyone who knows how to research and write. |
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