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How to Create and Sell *Your Own* Product or ServiceGlen Hopkins Its one thing to join affiliate programs and earn commissions but in order to make serious amounts of money, you need to have your own product or service to sell. The best thing to sell on the internet is a digitally delivered product or service. Examples include ebooks or electronic books, courses, membership sites and software. The reasons digitally delivered products and services are so great are numerous. People surfing the internet want instant gratification. Digitally delivered products and services can be accessed or downloaded immediately upon online credit card payment. This is not possible with items that require shipping. Digitally delivered products and services cost little to produce and have the potential to yield never-ending revenue. Once you have your site completed and your product or services ready, there are no additional costs. The product or service is created once, and then sold and resold. Such products and services have no overhead, dont require and need for storage space and have no shipping charges. You create it once and sell it forever! How to come up with your own product or service is actually quite easy. The key is to sell your knowledge. You have knowledge on some subject or another that many other people dont. Its your job to figure out what it is that you know, that others could benefit from. Perhaps youre a great cook. Put together an e-cookbook. Are you an artist Sell an online course on how to paint and draw. Maybe youre a stay at home mom who has learned just about everything there is to know about infant care - sell it! Try asking yourself the following questions and do some brainstorming. What do people seek my advice about What hobbies do I have Are you successful in your career How did you become successful What are you passionate about Write all your thoughts down without judging them. Once you have a list of about 10 ideas start to work them through. Youll be amazed at just how much you know about certain subjects. You have permission to reprint this article provided you include the following resource box:
| | | | RELATED ARTICLES WHERE TO FOCUS YOUR MARKETING Imagine that you ran an ad, mailed a brochure, or sent an email ad to a new list of people who fit your target market profile and everyone who saw it responded right away and made a purchase. How To Create Instantly Compelling Ads Every Time Use This Quick 3-Question Evaluation Process… And You Can Be Sure That Your Message Will Sell! Publish a Web Album Using Adobe Photoshop or Macromedia Dreamweaver- Part 3 So now we have you pile of images looken real good, nicely organized in directories with an index.htm file, nice. Are we ready to publish this on the net Well, yes…but. There always is a but. Here are a couple of suggestions that will help you enhance your online photo album. Improving Your Inter-Company Communications At No Cost Its all very well having a flashy and expensive advertising campaign, backed up by a wealth of positive PR, but if your staff are not all pulling in the same direction this could be the biggest leak in your plan. The Mystery of the Magical Keyword Density Formula Keyword density.When it comes to SEO copywriting, this has to be one of the most talked about subjects.WhyBecause keywords are the very foundation of search engine copywriting.Without keywords we wouldn’t even have SEO copywriting.Because keywords or more accurately, keyphrases play such an important role in search engine copywriting, it might make sense that there are certain rules and regulations - certain formulas - that should be followed.It might make sense, but, I’m sorry to say, the mystery… the magic… is more like a myth. Like it or not…You’re in SALES! Mention the word sales or salesman and two out of three people get a little clammy under the skin. “I hate sales people and I could never do what they do!” is what many say at the mere thought of having to sell something. How wrong they are. Turning Challenge Into Opportunity There is a common saying that whenever you are presented with a problem or a challenge, you should turn it into an opportunity. Some of the people who have mastered this concept are; the United States Government, Large Corporations, Self Made Millionaires. Success on the Web: Detailed Case Study with ROI Figures Top of the Hill How to increase the ROI on your PPC campaigns Pay-Per-Click PPC advertising is one of the most cost effective and just plain effective ways to get laser-targeted traffic to your website. For just pennies per click you can have your offer placed in front of only those people who are truly interested in what you have to offer. Focus on Your Target Audience! Search engine optimizers often forget who our true audience really is. We get so wrapped up in trying to please the search engines that we forget to focus on our target audience: our users. Make your 2005 Email Marketing Plan Successful - Six useful tips Email Marketing is growing more and more every year. Many small E-business owners have already made marketing plans for 2005. Email marketing is a very popular tool these days but often not utilized correctly to reach out to prospective customers. E-mail is very effective and inexpensive tool than regular mail to attract prospective customers, grow relationships with current customers, gain mindshare among affiliate partners and resellers and increase brand awareness. Below are six useful tips to make your 2005 email marketing successful: SEO Copywriting Makeover: Good Rankings but No Sales Part 2 of 2 In Part 1 of this article series, we looked at a local home security site that had fairly good rankings but whose conversion rate was lacking.You can see the original copy here: http://www.copywritingcourse.com/topsecurity-original.pdf.Here in the conclusion, youll see how several changes helped maintain this companys good rankings while improving their sites lead generation abilities. Creating a Powerful Sales Presentation The quality of your sales presentation will often determine whether a prospect buys from you or one of your competitors. However, experience has taught me that most presentations lack pizzazz and are seldom compelling enough to motivate the other person to make a buying decision.Here are seven strategies that will help you create a presentation that will differentiate you from your competition. Brochures: The Ultimate Sales Weapon "How brochures can help you stand out from the competition, close the deal, and even build repeat business." Googles Trap, DMOZs Nap, And Yahoo!s Crap On November 16th, 2003, Google commenced an update the Florida update which had a catastrophic effect for a very large number of websites and, in the process, turned search engine optimization upside down. It is common to give alphabetical names to Googles updates in the very same way that names are given to hurricanes, and this one became known as "Florida". How To Get New Business Market, Market and then market some more. So many small and home-business owners do what we call spot marketing. They market hard for their business, get a response then stop marketing. Five Tips to Become a Soundbite Genius 1. Speak in soundbites to everyone. 10 Steps to a Great Newsletter A newsletter can be a wonderful, economical way to communicate with prospects, customers, employees or distributors. Just follow these ten easy steps for newsletter success. “Super Verbs” Really Move Your Copy Run or hustleEat or devourMove or scurryYou can boost the power of your copy by boosting the quality of verbs you use.Verbs show action, and the way you describe that action can have a dramatic bearing on your readers.Why would you want to fill your copy with complacent words when you can conjure emotions and visual imagery in the hearts and minds of your readersSure, "run" and "hustle" both indicate that someone is moving fast.But "run" is a dull, ordinary verb while "hustle" evokes definite images in your readers mind. Voice Mail That Sells As a business owner, I receive my share of sales calls in a given month. More often than not, I’m away from my desk or out of the office which means I end up listening to the messages instead of speaking directly with the sales person. Here are a few of the common mistakes I notice and how you can correct them. |
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