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Building your first Web SiteAnna-Marie Stewart The ease with which visitors are able to use a Web Site is very important, especially if you`re trying to market something from the site. Usability is very much about how quickly and easily visitors are able to move around the site and not just about making sure everything on the site works. The need for your website to be easily navigated is enormous. Messy, disruptive and confusing sites are a huge turn off to potential customers. In other words: if you`re looking to make sales, make sure your website is easy to navigate so as not to chase off visitors at first sight. Navigation links for moving around the site is extremely important if you want your visitors to look at more than just your main page. If navigation choices are unclear, most visitors will just hit the "Close" button, never to be seen again. As a rule of thumb, the main navigation is usually placed in the top 1/3 of the web page or on the left hand column, and the secondary navigation tends to be placed within the bottom 2/3 of the page, or on the right hand column. Of course, this is entirely your choice, because, as with all rules, there ARE exceptions ;~ If you want to build your website on your own from scratch, I highly recommend getting some free webspace to practice on, especially if you`re new to site-building. Try a few different ones and see which one is best for you, but keep in mind that to be taken seriously, you really will need to get your own domain and proper hosting for your site at some point in time. Some free webspace hosts: Of course, not everybody is an expert in hmtl, perl, php and things like that, so I`ve listed a few resources that you may find helpful in designing your first website. Free website templates:
Free banner templates:
Free scripts, tools etc: Offers html guide, email checker, chat, and many other things. http://www.free-webmaster-tools.com
http://resources.bravenet.com/scripts_archive/javascript_dhtml
And finally, some free HTML help and tutorials: Some simple HTML codes to spice up your web site:
HTML articles and tutorials:
Simple HTML tags:
Just what it says: How to build HTML:
Should you decide you want a "real" website from the start, with your own domain name and paid hosting but you still have problems designing one yourself, there`s plenty of places where you can find web designers at affordable prices, or maybe even free. Talk with friends, see if they have any knowledge on the subject, ask if they`d be willing to help you. Do a search on Google or Yahoo for forums, chatrooms and such-like pertaining to website design., try bartering something in return for web design services. You`ll be amazed at what a little bartering can bring you ;~ -=-=-=-=-=-=-Resource Box-=-=-=--=-=-=-=- How to easily avoid those contrived Scams, Shams, and Spam. Yes; without spending your Hard won money with every so called Guru. Be far better informed and prepared With This Brand New, Huge money Saving Free E-Book! Now You can quickly learn how to run a real home spun business without all the Hype. http://annamarketing.com/pops/splash.html. Subscribe to Not Just Another Ezine http://annamarketing.com -=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=- This article is available for reprint in your opt-in ezine, web site or ebook. You MUST agree not to make any changes to the article and the RESOURCE BOX MUST be included. c 2002-2004 AnnaMarketing.com. All Rights Reserved
| | | | RELATED ARTICLES Creating Customer Value The purpose of business is to create and retain a customer. Marketing Success Defined How do you personally define success High income Substantial net worth A fine home Peer recognition Does Your Message Pass the Test Develop an effective benefit message and you’re well on your way to building your company’s entire marketing program.After all, you need focus to create success. Without it you can wind up expending effort without getting the reward income, that is you’re looking for. How to Get PR There is a process for successfully getting publicity about your business or organization. Publicity is no great mystery, just a thorough and strategic sales job. You are selling content to a publication or website who needs it to entice their readers. No publicist can guarantee a publication will print stories about your company because the publisher or editor ultimately controls the content of a publication. However, here is the method we recommend: You CAN Be a Great Salesperson! When you are in sales, you have the choice to be successful or unsuccessful. The only one to set limits on your income and success is you! A career in sales is a challenge. Use that challenge to motivate and excite you. Meet and beat that challenge! Boost Your Selling Power With Your Call-To-Action Phrases Look at your marketing material. Now, is there something missing If you’re missing a phrase or paragraph requesting your customer’s business, your copy is lacking an essential component. You can’t assume that your customers will know why they should act, how they should, or when they should act. Rules of Thumb for Marketing to Your Past Customers Keeping in touch can dramatically increase business, when done properly. Mobile Marketing a New Age Strategy More and more companies seem to be looking for new and innovative ways to market their products. Overlooking most of the traditional marketing techniques, more companies are pioneering the relatively new mobile marketing campaign. Mobile event trailers and vehicle graphic wraps are bringing the products directly to the consumers. With an array of games, giveaways, contests and twenty-five foot product shots surrounding and engaging the consumer, it’s hard to see why this form of marketing is not more widely used. How To Get To The Top Of The Marketing Food Chain Are you tired of living off handouts from big-name marketers, earning meager affiliate commissions Publish a Web Album Using Adobe Photoshop or Macromedia Dreamweaver- Part 3 So now we have you pile of images looken real good, nicely organized in directories with an index.htm file, nice. Are we ready to publish this on the net Well, yes…but. There always is a but. Here are a couple of suggestions that will help you enhance your online photo album. The Top 10 Ways to Market Any Business to Thousands by Leading Teleclasses As business owners, we all know that the key to fantastic sales is to let your customers have a personal experience of you. The difficulty, of course is that to give every customer that experience personally requires a tremendous time commitment of ourselves and our staff. So what do we do Personal Branding Techniques for Real Estate Agents and Brokers A key principle of marketing is to find something unique about what you offer as the basis of your sales message. Even if what you offer is a commodity, there is always one thing unique in your business -- you. A big error made by many Real Estate Agents and Brokers is to try to develop an institutional image like most big companies. People do not like to do business with institutions; they like to do business with people. In advertising terms, branding is the "image" created in the minds of people when they see or hear a name, product or logo. Companies invest a lot of money in creating and maintaining their brand, but the Internet has sparked a new trend called "Personal Branding". Personal branding isnt only important for promoting a product, business or political cause, but also for promoting yourself for advancement within your own organization. It involves developing your personal reputation. Branding can be done to any product, or any person. Before undertaking an exercise in personal branding, however, consider your distinctive strengths and abilities and what they offer the market place. Traditionally personal branding was for sporting celebrities who gained enormous coverage and following through their sporting prowess. Movie stars have also had celebrity status and association since movies began. Does Becoming a Published Author Enhance a Business There is a boom occurring lately, especially in the online world. More and more business people are authoring their own print book and e-books. These materials can run the gamut from information books to personal life stories, as well as coaching materials, and life skills training manuals. Effective Marketing For any business to be successful whether on or offline it has to be marketing effectively. You are going to need more than a great looking site with fabulous products or services to obtain success. You will need to run an effective marketing campaign and for this you will need a marketing plan. 10 Magic Ways To Multiply Your Orders 1. Use reward programs to keep people revisiting your web site and buying your products. You could reward gifts or discounts for revisiting or buying. Focus on Your Target Audience! Search engine optimizers often forget who our true audience really is. We get so wrapped up in trying to please the search engines that we forget to focus on our target audience: our users. How to increase the ROI on your PPC campaigns Pay-Per-Click PPC advertising is one of the most cost effective and just plain effective ways to get laser-targeted traffic to your website. For just pennies per click you can have your offer placed in front of only those people who are truly interested in what you have to offer. Learn how to Measure the Effectiveness of Your Online Marketing Campaigns. . . in a free PDF download Do you know that according to WebSideStory, an analytics firm, in 2003 medium to large Web sites got an average of 13.6% of traffic from search engines Do you realize the power in that one simple statement Networking - Relax! Networking – relax! – Gill Fernley and Justin Baker, Six Degrees Network Googles Trap, DMOZs Nap, And Yahoo!s Crap On November 16th, 2003, Google commenced an update the Florida update which had a catastrophic effect for a very large number of websites and, in the process, turned search engine optimization upside down. It is common to give alphabetical names to Googles updates in the very same way that names are given to hurricanes, and this one became known as "Florida". |
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